Expert Help, Exactly When You Want It
Every DirectList plan already includes everything you need to list, market, and sell on the MLS. On-demand services are there for the moments you want a licensed agent in your corner, whether that is a tricky negotiation, a second set of eyes on an offer, or a leaseback to work out. You add them only if you need them, at a flat fee, with no commission and no unused services baked into your plan.
Every Service, Every Price, No Surprises
Standard pricing applies to DirectList and DirectList Flex. DirectList+ bundles the media services and discounts the rest.
Add any service at any time during your listing. You are never charged for services you do not use.
Only Pay For What You'll Actually Use
Traditional listing commissions bundle a long menu of services into one big percentage, whether you use them or not. On a $400,000 home, that is often more than $20,000 leaving your pocket at closing.
DirectList flips the model. The essentials every seller needs are included in your plan. The specialized help that only some sellers need is available on demand, priced individually, so you decide what is worth paying for.
Most sellers never need most of these services, and that is the point. You keep the savings on everything you skip.
A licensed Texas agent, ready for the moments that matter, without a full commission attached to your sale.
When Sellers Reach for On-Demand Help
Most of your sale runs smoothly on the tools included in your plan. These are the moments sellers tend to want a pro beside them:
Add expert help for exactly those moments, and nothing else.
Every on-demand service connects you with a licensed agent who knows the North Texas market, billed as a flat fee so you always know the cost up front.
A Licensed Agent, a Flat Fee, No Commission
When you add a service, DirectList connects you with a licensed Texas real estate agent who handles only that specific piece: reviewing the contract, running the negotiation, or structuring the leaseback.
You pay the flat fee shown above for that service. There is no percentage of your sale price, no retainer, and no obligation to add anything else. When the task is done, you are back to running your sale on the plan you already paid for.
Frequently Asked Questions
Each service has a flat fee shown on this page. You add a service only when you want it, and you are billed that flat amount, never a percentage of your sale price.
No. Your plan covers the essentials from day one. You can add any on-demand service at any point during your listing, right when the need comes up.
Included services are the things every seller needs to list and sell: MLS syndication, showing coordination, offer management, document signing, and market guidance. On-demand services are specialized help, like contract negotiation or a leaseback, that only some sellers need.
Yes. Every on-demand service connects you with a licensed Texas real estate agent experienced in the North Texas (DFW) market.
DirectList+ bundles the media and marketing services into the plan and discounts the agent services, because the plan is built for sellers who expect more hands-on help. If you would use several of these, DirectList+ usually costs less overall.
Absolutely. On-demand services are designed to be added mid-listing, exactly when a situation calls for expert help.
Transparent Pricing
Stop Paying for Services You'll Never Use
Every DirectList plan includes the essentials. Add expert help only when you need it.
Always Included
DirectList Handles the Heavy Lifting
Everything a traditional listing agent does for marketing, coordination, and oversight already built into the platform.
Your home is listed on the MLS and all major home search platforms automatically, ensuring maximum visibility so no potential buyer misses your property.
Set a recurring weekly schedule or adjust your availability on the fly. DirectList handles all the logistics so you can focus on what matters.
DirectList extracts the essential terms and presents them clearly, with guidance on what's standard in your market.
Continuous analysis and pricing insights so you can make decisions with confidence.
Stay organized through critical deadlines, paperwork, and next steps while still maintaining full control of your sale.
DirectList coordinates the title company, lender, appraiser, and other agents so you stay in the loop without managing the chaos.
On Demand
Realtors Ready When Expertise Matters
Connect with an experienced agent exactly when you need one, for the moments that require expert guidance.
When offers, counteroffers, repair requests, or amendments come in, an experienced agent helps you evaluate terms and negotiate strategically.
Agents help explain timelines, contingencies, option periods, appraisal concerns, and other key details so you can make informed decisions.
Guidance on inspection reports, repair negotiations, and which requests are reasonable versus excessive based on local market conditions.
Navigate appraisal issues, financing delays, and contract contingencies without losing momentum.
Simple Process
How It Works
Get your home on the MLS in just 4 simple steps. We handle the technical details while you stay in control.
~30 Minutes
Complete Your Listing
Fill out our simple form with your property details, photos you have, pricing thoughts, and contact info.
Nothing Overlooked
Professional Setup
We schedule professional photos, write polished listing copy, and prep everything the MLS needs.
Within 72 Hrs
Property Goes Live
Your home appears on the MLS, Zillow, Realtor.com, and Redfin with full professional treatment.
You're in the Driver's Seat
Manage Your Sale
Showings, negotiations, our recommended title company, and our DirectList team is there when you need us.
REAL RESULTS
What Our Sellers Say
"Agents were quoting us a 6% commission, which felt hard to justify. We went with DirectList, still got full MLS exposure, and kept most of that money. Our listing looked just as professional as others in the neighborhood. It worked out really well for us."
Michael T.
Plano · Sold in 23 days
"I'd never sold a house before and was nervous about doing it myself. The app walked me through everything step by step. When I got my first offer and started second-guessing myself, my agent called me back within an hour and walked me through what to look for. Closed in 30 days, no surprises."
Sarah M.
Keller · First-time seller
"This was my third home sale, so I was comfortable handling pricing, showings, and negotiations myself. What I really needed was MLS access, not a 3% commission for someone to list it. DirectList delivered exactly that. We listed, sold in two weeks, and saved $9,000. A great option for sellers that know what they are doing."
Mark H.
Coppell · Third home sale
"I felt confident at first, but the initial offer came in under asking and I needed guidance. My DirectList agent reviewed everything with me and helped me navigate the negotiations. We ended up closing higher than the original offer."
Angela R.
Lewisville · Negotiated above initial offer
"As an investor, I've sold several homes using DirectList. The listings looked professional, had full MLS exposure, and reached the same buyers as traditional listings. The flat-fee structure saved me tens of thousands across multiple sales."
Ryan D.
Dallas · Real estate investor
Free Home Value Report
What Is Your Home Actually Worth?
Texas is a non-disclosure state — sale prices disappear after closing.
We pull real neighborhood sales so you can see what buyers are actually paying and price with confidence.
Custom report built for your home • Delivered to your inbox • No obligation
Texas is a non-disclosure state, which means sale prices are not public after a home sells. Most homeowners never see this data. Your report gives you the same numbers agents use to price homes.
What Your Report Includes
| Dist | Address | City | Sq Ft | Beds | Year | DOM | List Price | Sold |
|---|---|---|---|---|---|---|---|---|
| 0.0 mi | 4812 Mockingbird Lane | Dallas | 3,008 | 3 | 2020 | 14 | $674,999 | $648,500 |
| 0.1 mi | 2305 Bluebonnet Drive | Dallas | 3,197 | 4 | 2020 | 23 | $659,000 | $645,000 |
| 0.1 mi | 719 Pecan Hollow Court | Dallas | 2,488 | 4 | 2017 | 8 | $579,000 | $562,000 |
| 0.2 mi | 1530 Live Oak Trail | Dallas | 1,952 | 4 | 2021 | 31 | $466,000 | $451,000 |
| 0.2 mi | 3841 Magnolia Creek Way | Dallas | 3,398 | 4 | 2017 | 19 | $999,000 | $972,500 |
Enter your address to see what buyers are actually paying for homes like yours
PRICING
Compare Your Options
See exactly how much you can save by selling without a traditional realtor while still getting MLS exposure.
DirectList
Everything you need to list on MLS
- MLS Listing + Syndication
- Professional Photography
- Professionally Guided Pricing Strategy
- Digital Document Signing
- Lockbox & Yard Sign
- Showings via ShowingTime
- Monthly Market Assessments
- On Demand Services Available
DirectList+
Everything in DirectList, plus:
- Bi-Weekly Market Assessments
- Professionally Written Listing Description
- Virtual Walkthrough (Matterport)
- 2D Floor Plan
- Aerial Photography
- Amenities Photography
- Virtual Staging (3 Photos)
- Showing Feedback Requests
- 1 Open House
- 1 Contract Negotiation
- 1 Amendment Negotiation
- Discounted On Demand Services
Most popular for confident sellers
DirectListFlex
Same expert service, lower upfront cost
- MLS Listing + Syndication
- Professional Photography
- Professionally Guided Pricing Strategy
- Digital Document Signing
- Lockbox & Yard Sign
- Showings via ShowingTime
- Monthly Market Assessments
- On Demand Services Available
Ready to Save Thousands on Your Home Sale?
Save $9,000 on a $400k home sale compared to traditional realtors
Get full MLS exposure and keep more money in your pocket.
List My Home on MLS